Project Title: Black Ink Media

The Challenge

Black Ink Media is a UK-based company that offers companies a complete end-to-end solution for all their online television requirements, from filming and production to the management of all media assets and web streaming over a reliable content delivery network. Through its ASP-based video content management engine - enterprise.tv(TM) - clients can create and manage their own online television stations through an easy-to-use web interface. Black Ink Media outsourced the development of enterprise.tv to DataArt for two reasons: firstly, a substantial cost and time saving was realized, enabling Black Ink Media to focus on its sales and business development; and secondly Black Ink Media recognized that DataArt's balanced approach could add enormous value to Black Ink Media's product development.

The Solution

DataArt was engaged by Black Ink Media to develop enterprise.tv middleware platform. enterprise.tv is a flexible video content management platform which enables companies to effectively publish streaming video content on the Internet.

Solution highlights:

• ASP model
  
• Web-based browser administration
  
• Easy-to-navigate Graphical User Interface (GUI)
  
• Sophisticated statistics engine
  
• Content Delivery Network (CDN)-independent
  
• Extremely scaleable and reliable
  
• Secure media asset database
  
• Hierarchical management access

Partnering with DataArt for development of the ETV system has allowed Black Ink to utilize the best-of-breed development force while paying significantly less than estimated locally without losing time and money on internal recruitment.

Tools and Technologies

MS SQL Server 2000, ASP, C++, MS OLAP Server

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