Wiley Works with EPAM to Expand Omni-Channel Customer Engagement with efficientlearning.com
With its deep expertise in leveraging SAP platforms, EPAM re-architected and enhanced the Wiley Efficient Learning site to capitalize on the latest digital Commerce capabilities
Sep 27, 2016
EPAM Systems, Inc. (NYSE:EPAM), a leading global provider of product development and software engineering solutions, and John Wiley and Sons Inc. (NYSE: JWa and JWb), today announced the successful relaunch of efficientlearning.com, a global, mobile-optimized learning platform for institutions, students, and exam takers. The site utilizes the SAP Hybris Omni-Channel Commerce solution, and combines superior content with a proven online learning methodology to ensure exceptional pass rates. Wiley chose EPAM for its expertise in delivering omnichannel Commerce-focused solutions and its deep publishing industry experience.
One of the most important ways for a company to distinguish themselves is through great customer experience, and more organizations are looking at opportunities to provide true omnichannel engagement by delivering a more sophisticated customer engagement model. The latest release of efficientlearning.com is designed specifically to adapt to the changing education-buyer journey, offering a single destination for Wiley’s accounting, finance, and business exam review products. By customizing the experience, Wiley can engage customers more seamlessly and provide users with one standardized, state-of-the-art experience across nine disciplines, with plans to continuously add new disciplines. Wiley engaged EPAM to help them build loyalty, boost sales, and turn customer engagement into a competitive advantage for its Wiley Efficient Learning business, as well as other high potential lines of business.
"As we continue to scale our direct-sold eLearning products, we are investing in improved customer experiences from content discovery to course delivery and post-purchase care and support," said Clay Stobaugh, CMO, Wiley. "EPAM has become a trusted partner as we push the edge of innovation when it comes to digital commerce services. Their ability to understand the big picture, together with their proven technical competency and delivery track record, made them our choice for this important digital initiative."
With its deep expertise in leveraging SAP platforms, EPAM re-architected and enhanced the Wiley Efficient Learning site to capitalize on the latest digital Commerce capabilities, including advanced mobile access to improve efficiency for institutions and students.
"The world’s educational content providers and institutions are looking for the best ways to increase customer engagement. Wiley’s forward-thinking approach is reflected in their vision for the Efficient Learning platform and we’re excited to help them achieve their omnichannel strategy goals and uncover new business value," said Alexey Vitashkevich, VP, Co-Head of North American Business, EPAM. "Our proven ability to deliver our digital commerce solutions through distributed, multi-disciplinary global teams positions us to enable our clients to take advantage of leading advancements in technology."
One of the most important ways for a company to distinguish themselves is through great customer experience, and more organizations are looking at opportunities to provide true omnichannel engagement by delivering a more sophisticated customer engagement model. The latest release of efficientlearning.com is designed specifically to adapt to the changing education-buyer journey, offering a single destination for Wiley’s accounting, finance, and business exam review products. By customizing the experience, Wiley can engage customers more seamlessly and provide users with one standardized, state-of-the-art experience across nine disciplines, with plans to continuously add new disciplines. Wiley engaged EPAM to help them build loyalty, boost sales, and turn customer engagement into a competitive advantage for its Wiley Efficient Learning business, as well as other high potential lines of business.
"As we continue to scale our direct-sold eLearning products, we are investing in improved customer experiences from content discovery to course delivery and post-purchase care and support," said Clay Stobaugh, CMO, Wiley. "EPAM has become a trusted partner as we push the edge of innovation when it comes to digital commerce services. Their ability to understand the big picture, together with their proven technical competency and delivery track record, made them our choice for this important digital initiative."
With its deep expertise in leveraging SAP platforms, EPAM re-architected and enhanced the Wiley Efficient Learning site to capitalize on the latest digital Commerce capabilities, including advanced mobile access to improve efficiency for institutions and students.
"The world’s educational content providers and institutions are looking for the best ways to increase customer engagement. Wiley’s forward-thinking approach is reflected in their vision for the Efficient Learning platform and we’re excited to help them achieve their omnichannel strategy goals and uncover new business value," said Alexey Vitashkevich, VP, Co-Head of North American Business, EPAM. "Our proven ability to deliver our digital commerce solutions through distributed, multi-disciplinary global teams positions us to enable our clients to take advantage of leading advancements in technology."






